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Virtual Talk: The value of being luckily wrong

Rory Sutherland

There is only so much we understand. There is only so much we make sense of in advance. Are we spending too much time trying to be right, and too little time simply maximising our chances of getting lucky?

Join Rory Sutherland, Vice Chairman of Ogilvy UK and Board Member of Benjamin Franklin House, for this fascinating talk.

Watch the full talk and Q&A below: